OkHenry is operational design software that helps founders, solo operators, and consultants design how work flows through their business. Through a structured AI-guided conversation, Henry produces a Diagnosis Card identifying operational gaps and an Operation Map with step-level work design your team can run. Free diagnosis available — no account required. Paid plans start at $29/month.

Work design for the AI era

Find the real reason
your business
isn't scaling.

OkHenry helps you see what's in the way — then designs the path through it. In minutes, not months.

Operational design software for founders, business teams, and consultants.

Talk to Henry →

Free diagnosis · No account required · Under five minutes

Questions? Email Joe directly: joe@okhenry.ai

Private Alpha

Henry is in invite-only Alpha

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Hi, I'm Henry. I'm here to help you see the structure of your operational challenge.

What's your first name?

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Discovery progress
◯
Your business
○
What you do
○
Your stage
○
Where it breaks
○
The problem
○
The diagnosis

Sound familiar?

You wouldn't be here
if things were working.

People talk to Henry when the usual answers aren't cutting it anymore.

"We keep hiring but nothing gets easier."

That's not a headcount problem — it's a work design problem. The work was never specified clearly enough to scale.

"Our best people are the bottleneck."

When work lives in someone's head, it can't be handed off. Henry maps what they do and designs the handoff.

"We bought the tools but nothing changed."

Tools don't fix undesigned work. Henry specifies the actual steps first — then the tools have something to execute.

"We want to use AI but don't know where to start."

You can't automate what you haven't specified. Henry designs your work at the step level — that's what makes AI delegation possible.

"My best person quit and took the entire process with them."

Because the process was never designed — it lived in their head. Henry captures what people do through conversation, so the knowledge lives in the system, not the person.

"We've started documenting processes three times. It dies every time."

Because documentation feels like writing a manual. With Henry, you just answer questions about your work. The documentation writes itself.

"I tried to delegate and realized I don't know how the work gets done anymore."

Your team evolved the process through experience. Henry helps them make it visible — through conversation, not paperwork.

Talk to Henry →

"Henry found the break in our retention stage in 12 minutes — something we'd been misdiagnosing for two years."

— Process Consultant, early alpha

"We'd been solving funnel problems with flywheel dollars. Henry showed us where the real break was."

— Founder, 12-person consulting firm

"I thought I needed to hire a COO. Turns out I needed to design the work I was doing so someone else could do it."

— Solo Founder, DTC e-commerce

"My clients used to call me back because they forgot the recommendation. Now they call me back because they're ready for the next stage."

— EOS® Implementer, 14 client companies

"We tried to automate our onboarding with AI three times. Henry showed us the process was never specified enough to delegate — to anyone."

— VP Operations, 80-person B2B SaaS

"The Operation Map captured what three senior people knew but could never write down. Now it doesn't walk out the door when they do."

— COO, professional services firm

What Henry produces

What makes OkHenry different from other AI tools?

Most AI tools give you text. Henry builds you a system.

Every conversation produces structured, executable output — artifacts your team can actually run.

Diagnosis Card · Generated from conversation

Solo Consulting Firm

Client Onboarding & Delivery Consistency

Funnel

Awareness functional
Acquisition functional
Activation ← primary gap

Flywheel

Engagement undesigned
Retention functional
Revenue undesigned
Referral absent

Off-Ramp

Emergency Exit Path absent
Off-boarding Path absent

“You're winning clients — but every engagement starts from scratch. No repeatable onboarding means quality depends on who's available that week. You have a delivery consistency problem, not a demand problem.”

Diagnosis Card

A structural map of where your business is breaking — delivered in under five minutes.

OkHenry Operation Map canvas displaying AAAERRR workflow stages — Awareness, Acquisition, Activation, Engagement, Retention, Revenue, and Referral — with individual step cards showing status indicators, ownership assignments, and specification depth for each operational step.

Operation Map

Your operation designed at the step level. Not a framework poster — a working system you refine.

A structured discovery conversation between a business owner and Henry, showing guided questions about business operations followed by organized responses. Henry asks clarifying questions about workflow bottlenecks and produces step-level specifications as output.

Structured Discovery

Every step gets a contract: what it needs, how it's done, what it produces. Three planes of precision.

Henry's AI agent conducting a guided conversation to map business operations. The interface shows the agent asking targeted questions about a specific workflow step, then generating a structured specification with inputs, process description, outputs, and delegation criteria.

A Living Operation Map

AI agents that don't just chat — they design. Each conversation produces structured, persistent output.

What Henry actually does

How does OkHenry create business documentation?

You don't write a single line of documentation. Henry does.

Every operator has been told to "document your processes." Every operator hates it. Henry eliminates the blank page entirely.

01

See where it's breaking

Talk to Henry. In a few exchanges, he maps your challenge across seven lifecycle stages and delivers a structural diagnosis. Free. Under five minutes. No account required.

02

Capture your operation — without writing a word

You talk to Henry. Henry asks questions about your work. The Operation Map is the output of the conversation — documentation is a byproduct, not a project.

03

Design every step for delegation

Each step gets a three-plane specification: what it needs, how it's done, what the stakeholder experiences. Clear enough to hand off — to a new hire, a contractor, or an AI agent.

04

Evolve as your business evolves

Fixing one problem reveals the next. Your Operation Map is a living system — when the business changes, start a new conversation. The map evolves with you.

See how it works →

Why this pricing

This work used to require a six-figure engagement

Operational design — the kind that actually changes how a business runs — has historically cost tens to hundreds of thousands of dollars.

Traditional

Weeks of engagement. A team of consultants. A PDF that gathers dust. And when the business changes, you hire them again.

With Henry

Diagnosis, mapping, step-level specification — delivered through conversation. You don't write a word of documentation. Henry does it for you.

Living System

Your Operation Map evolves with your business. Fixing one problem reveals the next. The map adapts. The work compounds. No re-engagement needed.

Pricing

How much does OkHenry cost?

From clarity to evolution — each tier unlocks the next layer of value.

Start solo, bring your team when you're ready.

Discovery
Free

See your problem clearly

  • ✓ 1 product or service operation
  • ✓ Diagnosis Card
  • ✓ Operation Map preview
  • ✓ 14 days of full access
Start Free
Starter
$59 /mo

Your first deliberately designed operation

  • ✓ Up to 3 operations
  • ✓ 1 user
  • ✓ Full agent suite
  • ✓ Exports in .md, .docx, .pdf
Talk to Henry
POPULAR
Growth
$149 /mo

Scale beyond founder-dependent execution

  • ✓ 5 workspaces
  • ✓ Per-seat pricing
  • ✓ All export formats
  • ✓ Team collaboration
Talk to Henry
Partner
$299 /mo

Your methodology, operationalized for every client

  • ✓ Unlimited workspaces
  • ✓ 3 client orgs included
  • ✓ All export formats
  • ✓ Cross-org dashboard
  • ✓ Team collaboration
Talk to Henry
Discovery
Free

See your problem clearly

  • ✓ 1 product or service operation
  • ✓ Diagnosis Card
  • ✓ Operation Map preview
  • ✓ 14 days of full access
Start Free
Starter
$531 /yr

Your first deliberately designed operation

  • ✓ Up to 3 operations
  • ✓ 1 user
  • ✓ Full agent suite
  • ✓ Exports in .md, .docx, .pdf
  • ✓ 3 months free
Talk to Henry
POPULAR
Growth
$1,341 /yr

Scale beyond founder-dependent execution

  • ✓ 5 workspaces
  • ✓ Per-seat pricing
  • ✓ All export formats
  • ✓ Team collaboration
  • ✓ 3 months free
Talk to Henry
Partner
$2,691 /yr

Your methodology, operationalized for every client

  • ✓ Unlimited workspaces
  • ✓ 3 client orgs included
  • ✓ All export formats
  • ✓ Cross-org dashboard
  • ✓ Team collaboration
  • ✓ 3 months free
Talk to Henry

OkHenry Pricing Summary:

  • Discovery — Free: 1 operation, Diagnosis Card, Operation Map preview, 14 days of full access.
  • Starter — $59/month: Up to 3 operations, 1 user, full agent suite, exports in .md, .docx, .pdf.
  • Growth — $149/month or $1,341/year: Up to 15 operations, unlimited users at discounted seat rates, full agent suite, all export formats, team collaboration.
  • Partner — $299/month or $2,691/year: Unlimited orgs, unlimited operations, discounted per-seat pricing, full agent suite, all export formats, team collaboration, cross-org dashboards.

Annual plans save approximately 25%. All paid plans include all three planes of work design.

A note from the founder

I built OkHenry because I kept seeing the same thing.

Good operators — smart, committed people — stuck in a loop. They'd hire more people, buy more software, run more campaigns. And the problem would move, but it wouldn't go away. Because the problem wasn't effort. It was structure.

They were solving Flywheel problems with Funnel dollars. Pouring energy into acquisition when the real break was in retention. Building new systems on top of work that had never been designed — work that lived in people's heads and broke when they left.

I've been that operator. I know what it feels like to work harder on the wrong thing.

Henry exists to end that pattern. Not with a framework poster or a consulting engagement that costs tens — or hundreds — of thousands — but with a conversation that helps you see what's in the way, and a design process that produces something you can actually execute.

Talk to Henry. The first question is: what's not working?

"The problem was never effort.
It was structure."

Joe Minock Founder, The Deliberate Company
joe@okhenry.ai

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in the way?

Four questions. One diagnosis. No account required.

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